For BLLNR – A week in the life of Chester Wan, AVP Marketing at IDS

Written by: Poppy Skinner Created: 01 March 2021

When it comes to aesthetics, there is only one name you need to know and that's IDS. So this week, take a walk in the work shoes of the always smiling, always professional Chester Wan, AVP of Marketing at IDS.

MONDAY

Wrapped up 2020 with an outlet meeting to get ready for 2021. We typically have outlet meetings every few weeks to ensure all staff are briefed on any new promotions and everything runs smoothly.

TUESDAY

All work and no play makes a boring Chester. Destressing at work with a game of foosball with a colleague is one of the best ways to beat work fatigue. The day ends with time at a home lying on the sofa, but catching up with the happenings of IDS’ influencer friends (or better known by us as IDS angels). Keeping myself updated with the happenings on social media is one of the key strategies in ensuring the success of all IDS marketing plans. 

WEDNESDAY

The success of a company depends on all of its departments working together.  Regular meetings are very important to ensure everyone is constantly aligned on the direction and plans. This ensures that everyone works together towards a common goal.

THURSDAY

When I’m at my desk, more often than not, you’ll see me looking at excel spreadsheets. Sales, budgets, forecasts, and projections are my daily bread. 

FRIDAY

Ending the week with time spent at the IDS training room. This is where I get to try out all the new machines and treatment protocols. For me, it’s really important to know how the treatments feel and work so that I can better share the information with everyone else.

Written by: Poppy Skinner

Poppy covers a wide range of topics at Billionaire, having spent the past 13 years at companies including Singapore Tatler, Her World Plus and Harpers Bazaar UK. She has a passion for fashion, jewellery and travel as well as an avaricious fascination with crime novels. Follow her at poppypskinner on Instagram.