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Cartier Teams Up With Jake Gyllenhaal For Another Campaign

Jake Gyllenhaal is confirmed as the face of Cartier's Santos for another year.



If you have ever wondered why a brand chooses a certain 'face' then Cartier's explanation of their choice of Jake Gyllenhaal might shed some light. 

With a career marked by bold choices in films including Brokeback Mountain, Tom Ford's Nocturnal Animals and Zodiac, Cartier describe Gylenhaal as someone with integrity, dedication and boundless curiosity, marked by his honesty and dedication - traits Cartier imagine the true Santos wearer embodying.