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Furla's Spring/Summer 2024 Collection is An Ode to Italy

Exploring Furla's Italian Moments: A Fusion of Nature and Elegance.

As the vibrant hues of Italy's landscapes blend with the fragrances of its flora, Furla invites you on a journey through the timeless beauty of the Spring/Summer 2024 Collection. This collection is a testament to the brand's dedication to expert craftsmanship and innovation, where soft shapes and geometric silhouettes harmonise to create pieces that embody both elegance and practicality.

Inspired by Italy's natural wonders, the collection introduces new color combinations such as almond brown, nectar yellow, sage green, corolla pink, and warm wheat beige, alongside classic shades of black, white, and Mediterranean blue. These hues not only reflect the richness of Italy's palette but also showcase Furla's commitment to quality craftsmanship and innovation.

At the forefront of this collection is the Furla Nuvola hobo bag, a symbol of free-spirited elegance. Crafted from soft leather and featuring a unique geometric sphere inspired by the brand's iconic arch logo, the Nuvola embodies Furla's new direction in style. Joining the Nuvola are the raffia bucket bag Furla Giove and the softly woven volumes of Furla Gerla, each offering modern interpretations of classic styles in contemporary sizes and lines. Complementing the handbag collection are intricately detailed accessories adorned with intertwined tassels, floral prints, and oversized octagonal-shaped glasses, adding a touch of versatility to any outfit.

The imagery of the "Italian Moments" campaign, shot by American photographer Sean Thomas, captures the essence of Furla's aesthetic. Italian actresses Gaia Girace and Ludovica Martino embody the Furla woman, finding balance and serenity in the midst of a fast-paced life. Against the backdrop of splendid Italian settings, their effortless aura harmonises with the brand's Spring Summer 2024 styles.

The campaign introduces the new Furla Nuvola and Furla Gerla, showcasing the brand's excellence in craftsmanship and passion for functionality. The Nuvola, with its delicate design and brand-new hardware, pays homage to Furla's iconic arch logo. Meanwhile, the Gerla, crafted from knotted and intertwined soft leather strips, reflects Furla's roots in Italian craftsmanship.

As Gaia and Ludovica effortlessly radiate elegance and relaxation, they perfectly embody the spirit of Furla's Spring/Summer 2024 collection. From the beloved Furla Giove bucket bag to the versatile Furla Flow mini backpack, each piece tells a story of Italian luxury and sophistication. Experience the fusion of nature and elegance with Furla's Spring Summer 2024 collection, available from February 5th on Furla and in stores worldwide. Embark on a journey through Italy's beauty and discover pieces that capture the essence of "Italian Moments."