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What’s new in beauty for April 2021

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With masks de rigueur these days, it’s all about soothing maskne and making the most of your brows and eyes that are peeking out from under those masks. So, from foundations that won’t stain your masks to brow pomades and shadows, here’s what makes our list this month.


Sephora Best Skin Ever

Well, the name certainly got our attention so what exactly is it? According to Sephora this new liquid foundation “ combines makeup and skin care for even more beautiful skin that glows: A second skin effect formula offering long lasting coverage, concealing imperfections and delivering a smooth, even complexion. Throughout the day, its special formula, enriched with anti-pollution algae and natural hyaluronic acid, hydrates your skin and acts as a shield against external aggressions.” With a light to medium coverage, it's available in an impressive 50 shades.

Huda Beauty Power Bullet Cream Glow Lipstick

If there is one thing we can’t live without, it’s a good nude lippie and thankfully doyenne of beauty, Huda, has heard our prayers and given the world just that. Thanks to Raspberry cells and Vitamins A, C& E, the lippie protects, hydrates and plumps as it provides long-lasting and buildable coverage.

Charlotte Tilbury Brow Fix

If there was one good thing that came out of 2020 it was the Brow lamination trend. Giving you full brows in a flash, it transforms your look like nothing before. So, if you are between laminations or just fancy a bit of a go at home, this brow fix from the famed Charlotte Tilbury saves you a trip to the salon. It promises to keep your brows in perfect shape for up to 24 hours and even add a hint of gloss as it does.

Bobbi Brown Intensive Skin Serum Radiance Emulsion

What do you really need in a skin serum? Well, something that moisturises, nourishes, protects and if it can add some glow, that would be great. Well, Ta Da! Here is Bobbi Brown’s new serum that does exactly that. With Thale Cress flower, Cordyceps and a whole host of other treats, it packs your skin with moisture, boosts radiance and protects against nasties including pollution and free radicals. Perfect.

BRIOGEO Don’t Despair Repair Mask

For anyone who is guilty of colouring their hair too much, tugging at it while its wet and just generally not giving it enough TLC, there’s BRIOGEO’s latest mask. According to the brand: “ This hair mask is clinically proven to boost hair strength, shine, and silkiness and improve the long-term health of damaged hair. Formulated with rosehip oil, B-vitamins, and algae extract, this antioxidant-rich formula restores essential moisture and hydration to dry, brittle, coloured, or over-processed hair. Formulated with 97% naturally derived ingredients.” Designed to be used weekly, we are excited about swooching our luscious locks around town soon.